Positive Trends in Teen
Alcohol Prevention 

Today’s numbers tell a story of resilience and strong decision-making. In fact, according to the North Carolina Department of Health and Human Services (NCDHHS), approximately 108,000 students actively drink alcohol, which boils down to about 1 in 5. With the majority of students choosing NOT to drink, this successfully debunks the myth that “everyone is doing it.”

This local progress reflects a larger national shift. Recent data from the 2025 Monitoring the Future (MTF) study confirms that these positive trends are gaining momentum across the country. The MTF study shows that many students are now staying substance-free month-to-month. When analyzing the last 30 days, the number of teens abstaining from alcohol, marijuana, and nicotine remained high.

• 91% of 8th graders reported total abstinence
• 82% of 10th graders are choosing not to use
• 66% of 12th graders are staying substance-free

Even when looking at the broader picture of the past year, these alcohol trends remain stable. Data shows that 89% of eighth graders, 76% of tenth graders, and 59% of twelfth graders have not consumed alcohol in the past 12 months.

So, what’s causing this shift in behavior? It’s largely a change in mindset among teens.

• Wellness: As they prioritize their mental and physical health, younger generations are shying away from excessive partying. In fact, 86% of Gen Z believe their mental health is as significant as their physical health, which is why they abstain from drinking.
• Digital footprint: According to a study done by Red Brick Road, 49% of Gen Z say they care about their online image. By staying sober—or drinking mindfully—when out with friends, they reduce the chance of an embarrassing photo of them being shared online.
• Parental influence: While peer pressure still exists, teen influences are increasingly shaped at home. According to our own data, 93% of North Carolina teens believe conversations with their parents help prevent risky behaviors like underage drinking.

If you’ve been feeling like your influence is fading as your child hits their teens, these positive trends should give you some confidence. Today’s teens are not automatically moving toward risky behaviors. In many cases, they are already demonstrating stronger awareness, confidence, and decision-making when it comes to alcohol than previous generations.

However, progress doesn’t happen by accident. These encouraging alcohol trends reflect the ongoing conversations happening across North Carolina and beyond. But there’s still more parents can do to continue this positive trajectory:

• Check in early—and regularly: Prevention doesn’t start when a problem arises. Talking to your adolescent about underage drinking before they face any social pressure can help them make smart choices if (or when) they find themselves in a situation where alcohol is present.
• Keep conversations open: When teens feel supported, heard, and connected to the trusted adults in their lives, they’re more likely to make smarter, healthier choices when faced with social pressure.
• Reinforce good decisions: If you notice your teen prioritizing academics, athletics, friendships, or other personal goals over underage drinking—say something! Recognizing these healthy decisions can help strengthen your teen’s confidence over time.

Progress is a journey, not a destination. To build on this momentum and support the healthy choices your teen is already making, there are a few proactive steps every parent can take:

• Lock up alcohol: Even though drinking rates are dropping, securing alcohol in your home is still a smart move. Reduce temptation by removing easy access to substances.
• Create an X-Plan: Give your teen the opportunity to make a graceful exit. Let them know they can text you an “X” (or a different agreed upon symbol) whenever they feel uncomfortable in a social setting, and you will pick them up. No questions asked. You can also encourage them to create a plan between their peer group to ensure everyone gets home safely.
• Watch for transitions: Social pressure can spike during big life changes (i.e., starting high school or the final months of senior year). Check in with your teen regularly during these moments to remind them of their goals.

Still want to know more about how to avoid underage drinking? Talk It Out NC has resources, tools, and tips to help North Carolina parents and caregivers navigate discussions around alcohol. To help you start the conversation, consider taking the pledge with your teen today.